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Always Learning

Is Social Media Marketing Just a Buzzword?

Your customers aren’t the only ones making use of social networking sites like Facebook, LinkedIn or MySpace. The article “Journalists + Facebook = Scoops” on Scientific American asks the question, “Should journalists be hanging out on Facebook?” Let’s skip the “should they be there” question and consider the FACT that journalists are already there. Does [...]

What’s holding you back?

It’s nearly Spring in Wisconsin. After a long, cold winter with record breaking snowfall, it feels so good to get outdoors without bundling up head-to-toe! Oh, who am I kidding? Skip the bundling up part … I hibernate when it’s bone-chilling cold. The very thought of stepping outside when it’s below 20 degrees makes me [...]

On Writing To Learn

What have you learned in the past week? What has you stumped … where you’re not quite sure what to do next? What are you wondering about? I’m a big believer in writing to learn. In fact, I’m well aware that the more I write, the more I learn. When I look back through my [...]

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