Marketing success tips for small businesses
A common misconception is that having multiple domain names will increase your site’s search engine rankings. It’s not uncommon for a business to own their name as a domain, as well as several keyword-specific domain names. While that’s not a bad idea, don’t buy extra domain names with the thought that you’ll point them to your existing site for an SEO boost. It just doesn’t work that way.
Search engines index content – web pages, not domain names. …
Several times this past year, I’ve run up against domain issues on behalf of my small business customers. I’ve learned that not everyone who has a Web site understands the basics, and that what you don’t know CAN hurt you. Simply put, you need to be aware of mistakes that can inadvertently cause you to [...]
I received an email via our Zero To Sixty Marketing blog’s contact form this morning that really caught my attention. It was from “Hong Kong Network service Company Limited, a domain name registration center in Asia” and except for some poor English usage, it looked legit. The email makes it sound as though there’s a [...]
They go by several names … Domain Renewal Group, Domain Registry of America, Liberty Names of America and probably a few others that I’m not yet aware of. Regardless of the name, they operate in the same manner – by sending out what looks remarkably like a time-sensitive invoice for a domain renewal. In reality, [...]
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