Internet marketing may be the most talked about game in town, but is it the only game? Not hardly. We get so wrapped up in talking about the latest online strategy, that sometimes we forget that not everyone is tied to their computer. Small Business Marketing is Not One-Size-Fits-All For instance, while I do believe [...]
Planning & Strategy
Social Media Is Like Fitness Training
I was working out this morning when it occurred to me that for the first time this year, I can start to see all my effort paying off. I’ve always worked out, but its becoming increasingly more difficult to repair after the holidays! Social media marketing is much like that, believe it or not. When [...]
Move Your Staff or Client Meetings Outdoors!
Twice in the past two weeks, we’ve had phenomenal outdoor meetings … the kind you always hope for, but which never quite materialize in the conference room. What’s a phenomenal meeting? One where every participant engages, where ideas flow, where one idea spawns another and you actually accomplish something. Afterward, you KNOW it was productive. [...]
What Is Your Biggest Challenge?
What is the biggest challenge your small business is facing? For some, it’s imagination – the ability to think “outside the box.” For others, it’s growth – minimizing the “overwhelm” during the transition from independent professional to having a scalable business model. Maybe your challenge is diversification – needing a more diversified product or service [...]
