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ethical marketing

Deceptive Marketing – Who’s Buying It and Why?

Have you seen the latest Honey Nut Cheerios commercial? The one where they’re having to make hard dietary choices to lower their cholesterol? It’s a sacrifice, but they’ll just have to endure eating their highly processed, overly sweet “healthy breakfast.” Give me a break! My first thought was, “Who buys this stuff?” Not the cereal [...]

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