I was working out this morning when it occurred to me that for the first time this year, I can start to see all my effort paying off. I’ve always worked out, but its becoming increasingly more difficult to repair after the holidays! Social media marketing is much like that, believe it or not. When [...]
Marketing
Small Business Marketing Like Housework?
Over at 45n5.com, there’s a fun post and two videos about a SERIOUS problem. Go ahead and check them out. You’ll be glad you did! And on that note, let’s take a light hearted look at marketing today. I’m (right now) in the middle of cleaning house, happily putting away toys from the granddaughters’ last [...]
Maximizing Small Business Marketing
It’s inescapable, this ongoing news report of an impending recession. As small business owners and marketers, how will we respond? The obvious answer, of course, is by cutting back … holding fast … weathering the storm. But what gets cut? How can you maximize your small business marketing to do more with the same or [...]
Secrets of the Wizards of Ads Review, Week 2
We’re picking up from where I left off last week in “Secret Formulas of the Wizard of Ads” by Roy H. Williams. This review process is good for me. By stepping back from my day-to-day projects for a few minutes each morning, I’m rediscovering key marketing concepts. This breathes new energy into my business AND [...]
Have you heard about MerchantCircle?
MerchantCircle is both a local business directory and a business networking tool. I’ve had a free account there for a few months, but honestly, haven’t done much with it. Even so, I’ve had a few local visitors land on my web site directly from my MerchantCircle profile. What is it? MerchantCircle allows you to promote [...]
