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Posts Tagged ‘social media’

Simply Delicious Link Building Tips

Two years ago, I wrote several posts about using Delicious.com for social bookmarking. Those posts are no less relevant today than when they were written in 2008. I still use Delicious.com as my bookmark manager because it allows me to keep one set of bookmarks that can be easily accessed from any computer and I still find the social aspect of it to be highly beneficial.

In effect, it’s a human-edited search engine, only returning results that others have found useful. But sometime between then and now, Delicious.com improved its service. Now it also allows me to send bookmarks with my comments to others within my network, to anyone via email, or broadcast them through Twitter. This enhancement saves me time because many of my bookmarks are meant to be shared.

Join the Online Conversation

Ordinary people, businesses and marketers use Twitter and Facebook for very diverse purposes. Some view these social networks as pure conversation portals, others as merely another sales channel, but neither extreme will be effective for the small business owner.
For business purposes, online social networking’s closest kin is the local business networking event. It’s an opportunity [...]

Social Media Is Like Fitness Training

I was working out this morning when it occurred to me that for the first time this year, I can start to see all my effort paying off. I’ve always worked out, but its becoming increasingly more difficult to repair after the holidays!
Social media marketing is much like that, believe it or not. When you [...]

3 Steps to Learn Almost Any Business Task

Today’s post is by Gerald Voigt, my husband and business partner. He blogs regularly about business and marketing at Zero To Sixty Marketing and covers scale modeling at Hawkeye’s Squawkbox.
We all learn differently, but one thing we all have in common is the ability to learn by rote – that is, through repetition. Practice makes [...]

Tracking the ROI of Social Media

Does social media “work” for small business marketing? What’s the potential ROI of learning about and participating in social media?
Small business owners are notoriously busy with the day-to-day aspects of running a business. If social media is just the latest fad, why bother? But, if social media opens a door to new markets, if it [...]

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